Celebrating women in IDnow

At IDnow, we are very proud that more than 34% of our colleagues are female. We bring inspirational women in tech from IDnow to your attention. Read on to hear what they say about working at IDnow and learn what exactly enabled them to excel in what they do and become highly regarded experts within IDnow and beyond.

Share ideas & Explain

Lara, Team Lead R&D Engineer ML/Biometrics

What advice would you give women at IDnow?

Dare. Dare to share your ideas. Dare to ask even the simplest questions. Dare to accept and follow new challenges. Dare to show up and express yourself.

What has been a big learning for you in your career?

In some situations, some evidences may not be it for everyone. One should be courageous to stimulate the explanations. That may push in-depth discussions all for the benefit of successful team work.

Uniqueness & Superpowers

Christina, Head of Brand & Communication

What advice would you give women at IDnow?

Everyone is unique and has their own superpowers. Be yourself, trust your instincts and play to your strengths. If we leverage the potential of our diversity and form alliances with colleagues who complement us, we can achieve exceptional results.

What has been a big learning for you in your career?

Authenticity is important, especially as a leader! Authentic passion and living out your values are the basis for motivating and influencing others. Stay curious, keep your eyes on the target and others will follow.

Learn & Reflect

Prisca, Director Product Operations

What advice would you give women at IDnow?

Proudly apply your female superpowers – first of all, emotional intelligence – and the whole company will benefit from it.

What has been a big learning for you in your career?

I’ve learned to trust both my intuition and karma in equal manner. I’m a planner by nature (and job), and in several instances I could not accept things going out of scope or away from the path I defined. After several years, I got to realize how life had a bigger plan for me – something I could not always influence, but it totally made sense in the end.

Show up & Speak up

Francesca, Head of Controlling

What advice would you give women at IDnow?

What has been a big learning for you in your career?

I think learning is progression throughout your career and every single experience enriches it.

Diversity & Equality

Ellie, Head of Product & Customer Marketing

What advice would you give women at IDnow?

We need to mentor and support one another in our professional growth. Don’t be afraid to take on leadership roles and create an environment where diverse voices are heard, valued and empowered.

What has been a big learning for you in your career?

As women in the workplace, we have seemed to cultivate this thinking of not wanting to rock the boat when a certain comment or joke is said – because let’s be honest, there has been a society-wide pattern of women not being believed or belittled for speaking out. But we should rock the boat. We should advocate for each other, and you know what – all the men in tech should want to rock the boat, when they hear and see those things too. For so long the narrative and onus has been on us women to ‘find our voice’ – the men in tech need to find their voice and call out their male peers and drive inclusion alongside us. Inclusion only works when we are all working together.

Challenge & Strengths

Nadja, VP Commercial Operations

What advice would you give women at IDnow?

A fear of lacking expertise can mean women do not seize opportunities and as a result, limit their options. Dare to do it! Even if you are not an expert in all individual topics of the opportunity at stake – accept the challenge – you can grow into it!

What has been a big learning for you in your career?

It makes a huge difference when the environment in which you work values and needs your individual strengths. If this is not the case – your options to succeed will be limited.

Self belief & confidence

Beatriz, Head of Quality Management

What advice would you give women at IDnow?

Believe in yourself, make your voice be heard and do not be afraid to make mistakes.

What has been a big learning for you in your career?

To stop apologizing. As women, we have been seen as the weak ones for so long that it is hard for us to believe in ourselves and make our voice be heard. We always say sorry for being assertive, for being confident, for knowing our worth. So, stop it! Stop justifying yourself, stop saying sorry and learn, grow, and keep being amazing! We can do everything we want if we put our mind to it.

Want to learn more about the IDnow working culture? Read more on our IDnow Core Values Page

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