How gambling operators should really be onboarding players.
Although for the customer, playing online casinos, online lotteries or online sports betting may be a similar experience across countries, there are certain differences in onboarding dictated by specific regional regulatory environments.
Of course, this all happens in the background so is rarely a consideration. Gambling operators, however, especially those that are keen to expand into new territories should be aware of every nuance of the customer onboarding process, every regulatory environment, every document or data point required to be compliant and every product functionality that could make the customer experience more inclusive, intuitive and secure.
In the ‘Worth the risk: Why gambling operators should always do more than the bare minimum when onboarding players’ ebook, we share:
Of course, this all happens in the background so is rarely a consideration. Gambling operators, however, especially those that are keen to expand into new territories should be aware of every nuance of the customer onboarding process, every regulatory environment, every document or data point required to be compliant and every product functionality that could make the customer experience more inclusive, intuitive and secure.